RENEA TANNER
Global Creative Director | Creative Strategist | Designer
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Nike Running

ROLE: Sr. Creative Director | Women’s Studio Director

The Nike ZoomX Invincible and React Infinity were both designed to help reduce injury. The midsole is made with responsive ZoomX foam, which returns more energy underfoot than any other Nike foam. We brought that to life with an overexaggerated example as our runners interacted with foam on set.

Our runners shared and showed what it felt like to get the greatest possible energy return while impacting their next step into energy for their next stride. Real runs and real sweat were all in the making.

Art Director and Design: Thomas Adcock / Photography: Paola Kudacki

@nikerunning

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